“FROM MY COURT TO YOURS”
“From the jump, it was always part of my vision to align with heritage brands that have real roots.”
- Anwar Carrots
For K-Swiss Racquet Club, heritage is where it all starts. Creative Director Anwar Carrots, known for his legendary street style, draws on childhood memories to inform his creative inspiration for the collection. Growing up in the 90s, clean white Classic VNs were king, worn with head-to-toe coordination by his father. With K-Swiss helping to form the fundamentals of his style, Anwar Carrots was the perfect choice to reimagine iconic styles from the archives. His connection runs deep enough to take the designs in exciting directions that still celebrate the rich history of K-Swiss.
60th Anniversary collection:THE PROGRAM
For K-Swiss' 60th Anniversary, Anwar Carrots turns to the silhouettes that have defined the brand's legacy. Not because they're new, but because they've endured.
Rooted in the heritage of the original all-leather tennis shoe and K-Swiss' signature white design language, The Program brings together the brand's most iconic styles as a reflection of a simple truth: consistency creates staying power. The collection spans K-Swiss' past and present—from the Classic, the original all-leather tennis shoe that became an icon off the court, to the Hypercourt Express 3, the latest evolution of the brand's best-selling performance tennis franchise. Together, these silhouettes represent six decades of staying true to a vision while continuing to move forward.
In fashion, in sport, and in life, the things that last are rarely the loudest—they're the ones that remain relevant through time, built on purpose rather than trends. Sixty years later, these icons continue to prove the point. The Program is a celebration of discipline, longevity, and the confidence to stay the course.
60th Anniversary collection:THE PROGRAM
The first drop sets the tone and tells a tight story using a variety of styles from various decades, leaving the door open to collaboration with his favorite creative minds from around the world. As the collection evolves, he plans to keep taking the culture into new places and spaces, all through his lens. “I can’t wait to see how people coordinate these looks. That’s when the real storytelling begins.”